As the publisher of Photofocus and someone deeply embedded in the photo and video industry, CES (Consumer Electronics Show) is always a thrilling start to the new year. It’s a time when innovation takes center stage, and I immerse myself in the cutting-edge technologies shaping our creative world – photography, video, cameras, AI, and so much more. This year, CES 2025 promises to be one of the most exciting yet, and I’m thrilled to be heading to Las Vegas to cover the event.
Why CES Matters for Creators
CES isn’t just about the flashy unveilings of giant TVs or smart home devices—it’s also a hotbed for groundbreaking advancements in photo, video, and AI technology. Over the years, I’ve seen CES evolve into an essential event for creators. Camera manufacturers, accessory makers, and software developers all use this global stage to debut innovations that transform the way we capture, create, and share visual stories.
For photographers, videographers, and content creators, the tools we use are becoming smarter and more connected. This year, I expect to see even more AI-powered solutions, revolutionary camera tech, and tools that bridge the gap between creativity and automation.
What I’ll Be Covering
This year, I’m heading to CES not just as an attendee but as your eyes and ears. Here’s what you can expect from my coverage:
1. Photo and Video Innovations
- Next-Generation Cameras: I’m particularly eager to see what’s next from the big players like Sony, Canon, and Fujifilm. Will we see even more integration of AI-driven autofocus, computational photography, or hybrid camera systems tailored for both stills and video?
- Accessories and Lenses: CES is also the place where companies debut new gimbals, lenses, lighting systems, and storage solutions—everything that complements and enhances a creator’s toolkit.
- 360-Degree and VR Cameras: With the growing demand for immersive content, I’ll be on the lookout for updates in 360-degree and virtual reality camera systems.
2. The Role of AI in Creative Tools
- AI in Photography: AI is increasingly becoming a creative partner rather than just a utility. From intelligent composition suggestions to real-time photo enhancements, the potential is staggering.
- Video Editing Automation: I’ll be scouting out advancements in AI-assisted video editing. Tools that automatically sort footage, suggest transitions, or even generate rough cuts are becoming game-changers for video creators.
- Generative AI: This is a hot topic in all creative spaces. I’m curious to explore how AI-generated imagery or assets are blending into workflows for photographers and filmmakers.
3. Eureka Park: Innovation and Startups
- One of my favorite areas at CES is Eureka Park, a dedicated space for technical innovations and startups. This section often showcases the next big ideas before they become mainstream. I’m particularly interested in discovering new creative tools and niche technologies that could revolutionize photo and video production workflows.
4. Sustainability in Tech
- The tech world is finally waking up to its environmental responsibilities. I’ll be highlighting companies that prioritize sustainable practices, from energy-efficient devices to recyclable materials in production.
5. Interviews and Demos
- One of the highlights of CES is going hands-on with new products and talking to the innovators behind them. Expect plenty of video demos and interviews with key players in the industry.
Why CES 2025 Feels Different
Every CES has its own flavor, and this year’s focus on AI and connectivity is especially relevant for our industry. Photography and videography have always been about storytelling, but our tools are evolving to make storytelling faster, innovative, and accessible.
I’m also intrigued by the growing integration of AI into the hardware itself. Cameras that learn from your shooting habits, apps that provide real-time suggestions, and editing tools that do the heavy lifting are no longer science fiction. CES 2025 will likely be where these innovations are demonstrated and showcased as the new norm.
What’s Next?
CES 2025 is more than just a tech show—it’s a glimpse into the future of creativity. There’s so much to explore and share, from the groundbreaking innovations in Eureka Park to the advancements in AI-driven creative tools. I can’t wait to uncover the technologies that will define how we work and create in the years to come.
Stay tuned to Photofocus for in-depth blog posts and videos as I bring you the most exciting highlights from the show floor. This is going to be an incredible journey.